Driver Appreciation

FOR THE PEOPLE
WHO KEEP
AMERICA MOVING.

Truck drivers haul 70% of everything America consumes. They spend weeks away from home, sleep in their cabs, and keep the country running — often without a second thought from the rest of us. TruckFresh exists to change that.

3.5M+
Truck Drivers in the US
70%
of freight moved by truck
11 hrs
Average daily drive time
$0
Showers at most truck stops

Life on the Road

THE CHALLENGES DRIVERS FACE

Most people don't think about what it takes to stay clean and healthy when your home is a truck cab.

Away from Home for Weeks

The average OTR driver spends 200–300 nights per year away from home. Maintaining hygiene and personal care on the road is a daily challenge.

Limited Time at Stops

HOS regulations mean every minute counts. Drivers don't always have time to hunt down hygiene products at truck stops — they need everything in one place.

Limited Cab Space

A truck cab is home, office, and storage all in one. Every item needs to earn its place. TruckFresh kits are compact, curated, and road-ready.

Overlooked by Most Brands

Most hygiene brands aren't designed with truck drivers in mind. TruckFresh was built from the ground up for life on the road.

Real Drivers. Real Stories.

VOICES FROM THE ROAD

"People don't realize we're away from home for weeks at a time. Finding a shower, staying fresh — it's a real challenge. TruckFresh gets it."

Marcus T.
Dallas → Chicago
14 years on the road

"I've driven over 2 million miles. Never had a company actually think about what I need on the road until TruckFresh came along."

Ray "Big Rig" Johnson
Atlanta → Los Angeles
22 years OTR

"As a woman in trucking, hygiene on the road is even more of a challenge. TruckFresh is the first product that actually feels like it was made for me too."

Deb S.
Seattle → Denver
8 years, team driver

"My dispatcher started ordering these for our whole team. Morale went up immediately. It's a small thing that makes a big difference."

Carlos M.
Miami → New York
11 years, refrigerated freight

Our Story

HOW TRUCKFRESH STARTED

2023

The Idea

A long-haul driver gets tired of cobbling together hygiene products from truck stop shelves. The idea for TruckFresh is born on a stretch of I-40.

2024

First Kits Ship

TruckFresh launches with its first hygiene kit. Early drivers give feedback that shapes every product decision going forward.

2025

1,000 Drivers Strong

Over 1,000 drivers subscribe. Fleet managers start ordering bundles for driver appreciation events. The community grows.

2026

Affiliate Program Launches

Drivers start earning by sharing TruckFresh with their networks. The mission expands: every driver deserves to feel appreciated.

What We Stand For

THE TRUCKFRESH COMMUNITY

01

Built BY Drivers, FOR Drivers

TruckFresh was founded by someone who lived the trucker life. Every product decision starts with one question: does this actually help a driver on the road?

02

No Fluff. Just What You Need.

We don't pad our kits with products you'll never use. Every item in a TruckFresh kit was chosen because it solves a real problem drivers face every day.

03

Respect on Every Mile

Truck drivers keep America moving. We believe they deserve products, services, and companies that treat them with the respect they've earned.

04

Community First

From our affiliate program to driver appreciation events, TruckFresh is building a community around the people who make this industry run.

Truck driver on the road
"EVERY MILE MATTERS."

A Message from TruckFresh

YOU DESERVE MORE
THAN A THANK YOU.

We hear "thank a truck driver" a lot. And it's true — drivers deserve recognition. But we wanted to do more than say it. We wanted to build something that actually makes a driver's day better.

TruckFresh is our answer. A monthly hygiene kit that says: we thought about you, we built this for you, and we're going to keep showing up for you — mile after mile.

Designed specifically for life on the road
Compact enough for any cab
Curated by drivers, for drivers
Delivered monthly so you never run out

Take Action

SHOW A DRIVER YOU CARE

Whether you're a driver, a fleet manager, or just someone who wants to give back — here's how you can make a difference.

Driver Appreciation Kits

Order fleet bundles for your next driver appreciation event. Nothing says "we see you" like a kit built specifically for life on the road.

Order Fleet Bundles

Share the TruckFresh Mission

Know a driver who deserves to feel appreciated? Share TruckFresh with them — or earn $5 by referring them through our affiliate program.

Join the Affiliate Program

Subscribe & Support

Every subscription directly supports a driver-first brand. When you subscribe, you're voting for a world that takes better care of the people who keep it moving.

Subscribe Now

Questions

DRIVER APPRECIATION FAQ

Join the Movement

EVERY DRIVER DESERVES
TO FEEL APPRECIATED.

Subscribe, share, or order a fleet bundle. However you show up — it matters.